Why we exist.
Small businesses are the backbone of the economy,
but they are being suffocated by admin work.
The Origin
Canvas Layer was born out of frustration. We watched brilliant founders turn into glorified data entry clerks as their businesses grew.
Success should not mean more noise. It should mean better systems.
"We realized that most agencies just want to sell you more marketing or design. Nobody was focusing on the boring, unsexy infrastructure that actually makes a business run."
So we decided to build that. We are engineers, architects, and operators. We build the machine that builds your business.
We Believe
Systems > Heroes
Heroics scale linearly. Systems scale exponentially.
Boring is Good
Excitement belongs in your product, not your operations.
Decisions need Owners
Ambiguity is the root of all operational evil.
Document or Die
If it is not written down, it does not exist.